Sometimes it seems like a simple and delicious food are a fabulous wave of a magic wand. But it is not. These products create workers from a modern factory "Tulchinsky Butter". It was founded in 1927, and today produces about 240 tons of high quality products meeting all international standards. Production of "Tulchinsky Butter" - is the consistent quality and food safety. Quality brand needed a quality website development. TM "Tulchinka" came to the decision to order a website to our design studio.
Customer needed a site for the company, but he wanted it right away to tell about products. Thus, the corporate site combined with the promo. When creating a site we have focused on the conceptual richness of pages with short text based advertising legend and the rules of indexing by search robots. Emotion text illustrations reinforced, high-quality graphics and animation. The graphical part was designed with strict regard to rules of style brand. This is due to the fact that the main impression of the site should take shape under the influence of overall impression of the information content and design in synergy with the already established brand perception, not only from its individual elements. Brand "Tulchinka" is known to its customers under the message " So easy, so delicious! ". Graphical solution of the official web site fully complies with the corporate identity - an easy and delicious. In light and tasty form of web resource brings visitors with information about the company and its products. In the framework of co-branding on the site were used photos of the ukrainian singer Irina Bilyk, who also loves the simple and tasty products of TM "Tulchinka."
Objectives of the project, which outlined the customer in the brief - to strengthen the brand positioning, enhance the audience's attention to the product, become an instrument of dissemination of information about the brand on the Internet. Solving these problems, we tried to convey a sense of simplicity and "goodies" on the site. Our copywriters have prepared a nice, easy text, designers and illustrators have decorated his delicious "oil" with illustrations. This method has become the basis for the development of the site and the usual site of the brand into a work of art. The concept of "So simple, so delicious!" Pronounced on every page of the site, each text block in each illustration. The proposed graphical method is so liked the customer that it was used as a primary visualization tool marketing solutions trade mark "Tulchinka."
This site will be interesting to both customers and dealers TM "Tulchinka" - these provide detailed information on the proposed range, history and honors the brand, there can also watch a video company, to learn the features and benefits of products, timely information on new products and promotions TM "Tulchinka". Site provides convenient services, "Questions and Answers" and "Favorite Recipes": users ask questions and get answers easily specialists, and read good advice and find the best butter and cheese for cooking your favorite dishes.
Moving the site notice better quality brand - the simplicity, accessibility and quality of our food. When you test a virtual all butter and cheese, you can take a string bag and run to the store for so simple and so delicious products of TM "Tulchinka."